El Jimador is a Premium tequila and the No. 1 selling 100% agave tequila in Mexico. Launched in 1994 to honor the Jimadors, the men who with great pride and dedication to their craft, harvest the blue agave plant used to make tequila. El Jimador is crafted using hand-selected blue agave and fermented naturally with wild yeast produced by the fruit trees and agave plantations surrounding the distillery. These natural yeasts influence the production process in a profound way, producing a proprietary taste profile and delicious smooth taste.